ohappa will be a digitalization coach for RISE (Research Institutes of Sweden) in the digitization of sales and marketing functions. The coaching will be for the Kickstart GO project, which aims to increase the digitization of small and medium-sized companies in industry and industrial services.
"We are really looking forward to coaching companies on their digitization journey in the area we are most passionate about - sales and marketing. There is a lot for the participating companies to gain. Smart digitization can be the key to brand new ways of reaching the market", says Ola Engman, CEO of ohappa.